Electronic News: 分享一封轻松应对客户砍价的邮件模板

2023-12-25

分享一封轻松应对客户砍价的邮件模板

这是一个非常、非常经典的案例。

开发信找到客户，但客户说价钱贵就连样板都不想看先来杀你个价。

以下是来信的内容。

阿里上认识的新客户，联系了一周，确定是买家。给客户发了CIF价格之后没有回复，然后我说寄样品给他，他直接给了我地址，但是我说样品收费，结果他说我大货价格贵，没必要买样品测试，就甩过来以下这封邮件;

"Hi J，

You single price is out the budget, it is not worth purchasing the price. I am looking for ABS at $6.00 per kg landed in AAA (maybe $7.00). Your price is too high. It will be a waste to to purchase your sample at $13.00

Thank you Regards"

其实你们为什麽不奇怪，这个＄6是怎麽来的呢？篇的？还是有什麽公式算出来？又还是他收过什麽样的报价？叔叔以15年採购经验大大声告诉你，跟你「三唔识七」，完全不认识，这个所谓目标价有8成机会只是随口说说的！

夜里收到邮件我想了想还是回复吧，不然时差又会隔一天，隔夜联系感觉就不那么热乎了，可是我又觉得我的回复会让客户离我更远。。。

以下是我的回复

"Hi XXX，

Thanks for your kind reply.

其实我一直想说，人家就来问个价这有什么kind不kind的？

We do not doubt that you can got offer price at $7 or less CIF AAA from Chinese market.

We can also manufacturing cheap cost product, however, it is unavoidably that printout success chance

这里我猜你是想说品质

will goes down and more after sales serive request will come out. Which cost more time and not good for long-time cooperation.

For final price , if you are satisfied with testing result and for following quantity price of 100,500,2000,5000, I can ask a bottom price from my boss for you.

又来了，原来你报的不是bottom price, 原来你还有很多后著，原来你在等我压你价。。。我衷心告诉你，一个专业的採购员看到你这句bottom price就会有我以上的反应了。。

By the way, does your target price $6(or $7) for every shipment no matter if the quantity 100,500, 2000, or 5000kg?